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Catering to Small and medium sized Companies, who are looking for an Independent consultant to strategize their Internet marketing initiatives without having to pay the top dollars.

I do not offer ONE-SIZE-FITS-ALL search engine optimization packages, because i understand the the needs and goals of each business and organization differ and because no two web sites are exactly alike, I follow the initial search engine optimization strategies with a thorough, continuing search engine placement position maintenance program by the detail analysis of the website architecture, the market, target audience and the competition.

Before you spend money on advertising campaigns in print, broadcast, or on-line, make sure your web site is ranked high in the search engines*, or you will not be leveraging those advertising dollars.

Here's a common scenario: you hear a radio ad when driving down the road, or see a print ad while waiting in the dentist's office - an ad that catches your interest. By the time you get back to the office, though, you have forgotten the exact URL. So, if you're like 85% of web users, you turn to the search engines for help, keying in whatever you remember of the company name, URL, product name or description. However, if the company advertising hasn't first achieved top rankings for those related "key words," you will not be able to find the site you want.

Integrating Search Engine Optimization strategies with your off-line and on-line marketing is a must in today's competitive marketplace and challenging economy. Give us a call so we can help you determine which of the following options will contribute most to your company's long-term success on-line.
 Search Engine Optimization (SEO)  Link Popularity Development  Google Adwords Consulting

Through my custom Search engine optimization services, your site can be positioned well in the Organic search engine results, which can drive quality traffic to your site and increase your ROI. And my service comes with a 120 days money back Guarantee if at least 60% of the keywords doesn't show up in the top 10 results of Google, Yahoo & MSN within 120 days.

From researching your niche industry and prospecting related web sites to making personal contact and securing targeted links, I'll provide the complete link popularity solution. Links can be generated from link exchanges from related or complementory content websites or one way links through article submissions, and blogs.

Sponsored Adwords listings in Google is the best bet to gain instant traffic to your website. For a successful Adwordcampaign, It is very imperative that you choose the right set of keywords and at the same time not losing much of your hard earned $$. We can help you to get the best Return of Investment from your Adword campaigns..

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 Search Engine Optimization Resources  The Search Engines

When it comes to the return of your investment, it makes sense to work on top 3 search engines. viz Google, Yahoo and MSN search. Because together they control over 90 % of the total search Engine traffic, with Google being the king by controlling over 70 %. That doesn't mean that i do not promote your site on other engines like Ask, Dogpile, Excite, Netscape, MetCrawler, Search.com, AllTheWeb, Lycos and HotBot.
 The Search Engine Optimization (SEO) Process

During Pre-optimization analysis , we will study your website architecture, target audience, and the competition to understand the turf we are entering in. once we understand these factors, we will conduct the detailed keyword analysis to find out the best possible set of keywords that can bring you the maximum ROI. This is very important because targeting the wrong keyword may generate traffic, but will not generate sales. During the keyword analysis we will find out the keywords / phrases normally people use to find a website / service like yours.

This keyword list will be mailed to you for your approval, because You know your business better than us. once approved, we will generate a PRE-OPTIMIZATION keyword position report to tell you where exactly your site stands on those keywords before we start the actual optimization process


We will carefully implement the latest ETHICAL optimization techniques on your site without interfering the function of the site. During this period we will launch the Pay-Per-Click ad campaigns in order to generate conversions during the implementation period. Once the implementation is done, we will start the link generation campaign to increase the link popularity value of your website, which is essential for long term positioning in major search engines.

The optimization is mainly done for targeting the top 3 Search Engines i.e.. Google, Yahoo & MSN search because these 3 search engines generate over 95 % of the traffic and the amount of work needed on the others doesn't justify the ROI they generate.

It takes almost 30 - 45 days to see the results after the optimization, but it depends on the index updation schedule of respective search engines.

Once you get on top doesn't mean that you will remain there on top, because there are many others like you trying to get there, or may be because the Search engines might change their ranking methods. So we monitor your positions on a day to day basis and will take necessary steps to make sure that the positions gained will be maintained throughout the contract period.

Reporting will be done in a monthly basis which will be sent to you before the fifth of every month.

No one can guarantee you a specific position in the search engines, but we do offer a 120 days money back Guarantee if at least 60% of the keywords targeted doesn't show up in the top 10 Search engine results of Google, Yahoo & MSN within 120 days.

Cost of the campaign can be given only after we study your website, the market, target audience, and the competition.
 
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© 1997 - 2007 Binoy Pillai™ Search Engine Optimization Specialist, Mumbai (Bombay) , India. All rights reserved

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